What is a Business Improvement District (BID)?
A Business Improvement District (BID) is a business-led and business funded body formed to improve a defined commercial area.
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A business improvement district (BID) is a defined geographical area within which the businesses have voted to invest collectively to improve their trading environment.
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The lifetime of a BID is covered by regulations and is set at no more than five years.
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A not-for-profit company is set up and run by the businesses in the area and is responsible for ensuring that the aims and objectives of the BID proposal are delivered.
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There are over 320 BIDs in the UK.
For more information about BIDs, please click here>>
Objective 1:
Celebrate Wonderful Welwyn Garden City.
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Promote the strengths and develop the profile of Welwyn Garden City and all it has to offer to increase positive perceptions, loyalty and pride in the town centre.
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Objective 2:
Enjoy a vibrant and sustainable Welwyn Garden City.
Provide a vibrant, safe and positive experience for visitors and workers in Welwyn Garden City to enjoy, exploring new sustainable opportunities with key businesses and partners.
Objective 3:
Invest and grow Welwyn Garden City.
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Encourage growth, development and investment which complement and build on the strengths of Welwyn Garden City.
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